The Cercle des mécènes [Patrons Circle] was established at the time of the theater’s centenary with a view to welcoming businesses and private citizens eager to support artistic creation and the future of this unique venue. Among the leading show houses, few are faced with the challenge, like the Théâtre des Champs-Élysées, of delivering a program of international repute as a private theater.
The Mécènes du théâtre therefore play a key role in maintaining a degree of excellence of programming as well as a diversity of sponsored artists.
Since the 2018/2019 season, Arkema decided to step up its commitment by sponsoring the “young audience programming” of the Théâtre des Champs-Élysées.
For over 20 years now, the Théâtre des Champs-Élysées (TCE) has presented operatic and musical performances in school time, and every year welcomes over 10,000 children from elementary and high schools in Paris and the surrounding area. In collaboration with teachers, Théâtre des Champs-Élysées artists and crews, a specific program is drawn up in order to prepare pupils from grade 1 to grade 6 for this discovery of opera.
Through this commitment, Arkema wants to be involved in this journey of discovery and awareness of music and the opera. These actions aim to help children better understand the world of classical music in both a fun and an educational way.
New season, new program
Arkema has renewed its pledge to the TCE theater for the 2019/2020 season, and provided its support to Les Petites Noces, based on Mozart’s Marriage of Figaro.
Building on the success of the show Une Carmen last season (see below), the number of performances has been increased, with 16 dates earmarked for January and February 2020.
Great success for the 2018/2019 season
For the 2018/2019 season, Arkema sponsored the Young Public participatory opera produced by the Théâtre des Champs-Élysées and was involved in the programming of Une Carmen, étoile du cirque based on Georges Bizet’s opera.
Every season, particular attention is drawn to audiences that are remote from culture: thanks to this patronage, the theater can invite children from the Réseau d'éducation prioritaire (REP, REP+) [high priority education network] (725 children during the 2018/2019 season), welcome groups of autistic children from day centers and children from specialist institutions for the blind and visually impaired (IDES and INJA). Customized workshops are organized to cater especially for these children.
By becoming a sponsor of the young public participatory opera, Arkema is involved in a project that reaches out to young people, schools and families, and upholds values of sharing, exchange and creativity.
This initiative, which also aims to involve some young people from schools in so-called sensitive districts (via the Paris education authorities), is perfectly in line with the Group’s CSR approach around the issues of education and integration, and is also in perfect harmony with the values of solidarity and accountability held by Arkema.