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Strategy


In a constantly changing world demanding ever-higher levels of adaptability and responsiveness, Arkema’s strategy is to enhance our profitability through competitiveness, by focusing on our strengths and expanding in fast-growing regions.

 


Three major strategic focuses


Industrial excellence


Since our creation in October 2004, we have pursued a strategic of continuously optimizing our production base, which includes closing loss-making operations and expanding our most efficient sites. One notable application of this policy is targeted debottlenecking to scale up production capabilities and create world-class plants.
A core ingredient of competitiveness, the production base is a daily focus. Our goal is to operate ever more reliable, efficient, safe and environmentally friendly facilities.

 

Development in Asia


Building on a solid production base, we are continuing to expand in Asia by bolstering our Industrial Chemicals and Performance Products activities, which offer the highest growth potential and are close to the Kyoto Technical Center in Japan. As is the case for our capacity scale-up at the hydrogen peroxide unit in Shanghai with Shanghai Coking and our plans to produce acrylic acid in India with Essar Chemicals, most of our development is done with local partners.

 

Innovation as a growth driver


With its focus on developing innovative applications, creating new markets and exploring new lines of research, R&D spearheads our growth. We devote half of our research to performance products, including nanostructured materials, ways of using renewable raw materials, process improvement, and new methods of energy production.

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Annual and Sustainable Development Report 2005